Shamrock Marketing is a promotional
marketing agency with over 20 years of experience working with Fortune
500 companies. We are proud to introduce one
of our latest unique packaging concepts, BRANDING in a BOX™.
We have developed, designed and trademarked a one-of-a-kind marketing
tool. Our concept can be adapted
to any business.
We will custom design a nostalgic,
versatile yet functional tin lunchbox. Every product benefit you offer
customers can be delivered through this exclusive packaging device.
Our creative process has the ability
to promote as many as 10 different photographs or messages.
We can feature corporate logos, quotes, anniversaries or services — literally anything you
want to communicate to your customers can be immortalized in tin.
Our exclusively designed lunchbox
becomes a walking, talking billboard for your product. Everywhere
it appears, it is a conversation piece guaranteed to attract new customers
and promote positive branding.
NEWS
BREAK 2006 Hottest Celebrity Gifts ‘Laguna Beach in a Box’
Laguna
Beach, the American Riviera, Meets the French Riviera at the International
Film Festival in Cannes
Laguna
Beach California Headlines at the Internatonal Film Festival in Cannes,
and is a featured gift in the exclusive 'Madison and Mulholland VIP
Gift Bags' in the American Pavilion.
(PRWEB) May 16, 2005 -- “Laguna Beach in a Box” is the classic
and stylish ‘must have’ accessory filled with treasures representing
the best of Laguna Beach California. The kitsch nostalgic lunch box is itself
a star and promises to be the hottest fashion statement of this season on
the Cote Azure. California artist and corporate marketeer, Peggy Ahern, designed
this innovative branding tool and presents her hometown with “Laguna
Beach in Box.”
Ahern,
Founder of Shamrock Marketing and creator of ‘Branding in A
Box’ offers her clients a personalized walking talking billboard,
with buzzability, built-in ‘legs’. Simply, this is distinctive
branding with a creative spin.
Laguna
Beach Visitor’s Bureau President, Karyn Philippsen noted, “Laguna
Beach in a Box is a powerful and effective tool and represents our
beautiful resort town perfectly! We are delighted to be featured at
the Film Festival in Cannes. Laguna Beach has been a destination for
the Hollywood set even before ‘talkies’ and has served
as a playground for stars from Bette Davis, Bogey & Bacall, Diane
Keaton to Bette Midler. All have all enjoyed our treasured artist
community dotted along spectacular cliffs. Now “Laguna Beach
in a Box” acts as a calling card and an invitation for visitors
to come and enjoy our world class destination that’s rich with
natural beauty, film and art history.”
Madison
and Mulholland’s, President Jane UbellMeyer, www.madisonandmulholland.com,
selected this innovative product from the ‘Branding in a Box’ product
line for the M|M VIP gift bag at the Cannes Film Festival. “We
think the style is hot, and the message, ‘to go’…a
refreshing concept. Branding is essential to the success when launching
products and the key to market positioning for existing products and
services. I think that Peggy’s “Laguna Beach in Box” is
a big winner in 2 categories…1- for cool original style, and
2-the box’s inherent branding and marketing potential!”
Ahern
recognized the marketing value of the ‘Box’ vehicle, and
with thoughtful planning and plenty of savvy, she designed her latest
Branding In A Box product: “Laguna Beach in a Box. ” Ahern
teamed up with the Laguna Visitor’s Bureau, Laguna Beach Drugs,
The Festival of Arts and the world renowned Pageant of the Masters,
and this novel walking invitation was born. “Laguna Beach in
a Box” comes complete with a DVD featuring soothing Sounds of
the Sea and original music score, beach balls, sunglasses and free
passes to Laguna Beach Festival of the Arts.
“Laguna
Beach in a Box” is premiering at the 2005 Cannes Film Fest.
Long after the goodies are gone, Ahern’s star performer ‘the
branded box’ will continue to travel with promotional steam…forever
immortalizing the message in tin. Just like a favorite film…it
can be enjoyed over and over again.
Great
Gift Ideas From The Goodie Bag Gurus
By Eyewitness News' Lauren Glassberg
(New York -WABC, May 26, 2005) — You often hear about celebrities getting
goodie bags at events, and those bags contain luxury items totalling in the
tens of thousands of dollars. Now regular people are getting in the act of
giving away goodie bags.
Lauren Glassberg joins us to explain.
You are not expected to create goodie bags with items costing thousands of
dollars, but you should get a little creative - and there are easy ways to
make sure your recipients feel like the life of the party.
Jane Ubell creates goodie bags for big events like the Emmys, so she's used
to extravagant gift giving.
For a Memorial Day beach-themed goodie bag, surprise guests by loading up
a lunch box.
The everyday product can be something as basic as hand sanitizer and the
wow factor can be a great summer read.
For Father's Day, fill a suede bag with an audio book, disposable reading
glasses and a travel hard drive for dad's computer.
Any woman would love a goody bag filled with anything from makeup to vitamins
to a knitting kit.
Marla Mase sells party supplies and creates themed gift bags for kids parties,
and kids love lots of little stuff.
A toy like a Koosh ball will keep them quite, but a whistle on the other
hand...
Pack a bag or a pail with items that only cost a couple of bucks each - it's
the thought that counts.
Jane is actually putting several hundred goodie bags in the hands of Hampton
jitney riders this weekend. More and more companies and product manufacturers
want their items placed in goodie bags - it's a more discreet way of marketing.